Outback Journeys Join Luxperience

Making its debut at Luxperience 2013, Australia's Outback Journeys introduces its collection of stunning lodge-style accommodation and small group tour providers, who offer unparalleled access to the exciting experiences, captivating locations and authentic characters of the Northern Territory, an increasingly sought after destination with Asian travellers.

Australia's Outback Journeys is a cooperative initiative to promote the range of wilderness experiences available in Australia's Outback, the Northern Territory – often referred to as Australia's “last frontier”.
Eschewing the traditional “five star” mould, each of the products in Australia's Outback Journeys portfolio enjoys a solid reputation for “six-star experiences”.

“Australia's Outback evokes images of great pioneering feats, exploration on a grand scale, rich culture and characters that have shaped the identity of this spectacular sunburnt country,” saysSally Cope, director of sales and marketing at Anthology Travel. “Our collection offers a diverse range of experiences that bring the romance of the Outback to life.”

Activities available on an Australian Outback Journey include mustering on a cattle station; discovering ancient Aboriginal rock art and burial sites; catching a fighting barramundi on the floodplains; and marvelling at iconic land formations that represent the Dreamtime. Simple relaxation, from private swimming holes and remote blazing sunsets to long, lazy gourmet lunches or dining under a million stars are also essential elements of an Australian Outback Journey.

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